Practical advice on finding, pitching, and securing ATM locations.
One of the biggest misconceptions in ATM sales is that using a script makes you sound robotic.The truth is exactly the opposite.The best salespeople in the industry don't sound natural because they "wing it."...
Read articleOne of the most expensive mistakes an ATM operator can make is installing a machine in the wrong location. Every ATM placement requires time, money, equipment, cash, and ongoing service. If the location never...
Read articleLet's be honest.Most ATM sales scripts are terrible.They're either way too long, sound like they were written by a corporate legal department, or make business owners want to hang up before you even get...
Read articleOne of the most common mistakes new ATM operators make is confusing a sales script with a sales process. While the two work together, they serve completely different purposes. Understanding the difference can dramatically...
Read articleOne of the biggest myths in the ATM industry is that every cash-only business is a great ATM prospect.They're not.Just because a business only accepts cash doesn't automatically mean it will produce hundreds of...
Read articleIf you're waiting for business owners to call you about placing an ATM, you're leaving your growth up to chance.Many new ATM operators spend months building a website, posting on social media, running ads,...
Read articleLet's face it—most business flyers don't get read.They get glanced at for about two seconds, folded in half, tossed on a counter, and eventually introduced to the trash can. It doesn't matter whether you're...
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